Resources
Authentication & safety
Where to find a Rolex serial number by era, how it differs from the reference, how to date pre-2010 serials, and the checks to run before you buy.
5 min read
Selling
Why watch dealers should stock accessories and parts: boxes, links, clasps and straps, how to price them, the genuine vs aftermarket rule, and what not to sell.
4 min read
Pricing & margins
Should you service a watch before selling it? When it adds value, when it doesn't, the risk of replaced original parts, and how to disclose service history.
4 min read
The watch market
Telegram watch dealer groups explained: how they work, why they attract both dealers and scammers, what to check before joining, and the verified alternative.
5 min read
Running a dealer business
The tools every watch dealer needs: loupe, timegrapher, scale, safe, photo setup and shipping supplies, plus the software side of running the business.
4 min read
Becoming a dealer
The unwritten rules of watch dealing: sold means sold, pay and ship fast, disclose everything, never go around another dealer, and protect your reputation.
4 min read
The watch market
What watch condition grades mean, from unworn and LNIB to excellent and fair, how polishing, links and parts affect the grade, and how to grade honestly.
5 min read
Selling
How to build a watch dealer Instagram people trust: profile setup, posting stock, stories and reels, handling DMs, and protecting buyers from impersonators.
4 min read
Running a dealer business
How watch dealers manage inventory: what to record for every watch, tracking cost, margin and stock age, spreadsheets vs software, and reports to review.
4 min read
Pricing & margins
Watch dealer margins explained: gross vs net margin, the costs that eat into profit, why turnover beats any single sale, and how margins differ by watch.
7 min read
The watch market
Watch dealer WhatsApp and Facebook groups were never built for the trade: fake accounts, payment scams, SOLD chaos, fake bidders and zero accountability.
6 min read
Becoming a dealer
Do you need a watch flipping course? What courses promise, what you can learn free, what only experience teaches, and red flags to check before you pay.
5 min read
No more Facebook. No more groups full of phone numbers with nothing behind them. Just verified dealers, on a platform built to run your business.
Trade-only. Verification required. No initiation fee. No commissions.